Marketing Manager
CreativeNiche Voir toutes les offres
- Toronto, ON
- 75.000-90.000 $ par an
- Permanent
- Temps-plein
- Location: Toronto, Ontario
- Type: Permanent
- Job #18394
Salary Range: $75,000-$90,000
Employment Type: Full-timeWe’re looking for a Marketing Manager to join one of Canada’s top employers, to lead client communications and engagement initiatives. This role is ideal for a strategic communicator with experience developing and executing omni-channel engagement who can collaborate effectively across teams.This is a high-impact role where you'll own email strategy, personalization, and sales enablement, bringing together content, technology, and insights to elevate the client experience.What You'll DoLead Engagement Strategy
- Own and evolve the email marketing program using Salesforce Marketing Cloud
- Build and execute personalized, automated client journeys
- Develop a smart, scalable content personalization strategy
- Oversee content strategy within a sales enablement platform (e.g. Seismic), optimizing discoverability and usage
- Partner cross-functionally to deliver a seamless, insight-driven client experience
- Lead end-to-end delivery of marketing assets for national events (in-person and virtual)
- Manage audience segmentation and communication planning to ensure relevance (no inbox overload)
- Enable sales teams with the right tools and content to drive engagement
- Uphold a high bar for quality, consistency, and client-centric messaging
- Define KPIs and build reporting dashboards to track performance
- Translate data into actionable insights and continuous improvements
- Optimize marketing tech stack and platform capabilities
- Mentor junior team members and contribute to a collaborative team environment
- 5-7 years in marketing, with a focus on client engagement and lifecycle communications
- Strong experience with Salesforce Marketing Cloud (journeys, segmentation, analytics)
- Proven ability to build and execute personalized, omni-channel campaigns
- Experience with sales enablement tools (e.g. Seismic) and content strategy
- Background in marketing for a financial services (or similar) organization
- Strong stakeholder management and communication skills
- Ability to balance strategy and execution in a fast-paced environment
- A more sophisticated, high-performing email and personalization program
- Increased engagement driven by smarter, data-led communication
- Strong adoption and impact of sales enablement tools
- Seamless execution of event marketing initiatives
- Clear reporting tied to business outcomes
- Competitive compensation and bonus structure
- Comprehensive health, dental, and wellness benefits
- Retirement savings programs with employer matching
- Generous time off and wellness days
- Hybrid work model with flexibility built in
- A collaborative, inclusive culture that values growth and accountability