Product Marketing Manager
- Montréal, QC
- Permanent
- Temps-plein
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.Product Marketing ManagerAbout the RoleWe are seeking a strategic and creative Product Marketing Manager to join our growing team. In this role, you will craft messaging, build marketing go-to-market programs, and deliver compelling content that drives awareness, demand generation, sales execution, and partner success. You will collaborate across product, digital marketing, sales, and partner teams to amplify our market presence and ensure our solutions meet evolving customer needs.ResponsibilitiesMessaging & Market StrategyDevelop messaging and a strategic plan aligned with digital marketing.Amplify digital review platform importance and increase the number of solution reviews.Content & Demand GenerationDeliver a comprehensive bill of materials for digital and field marketing teams, including thought leadership content, infographics, messaging, website copy, product tours, solution videos, and blogs.Sales & Go-to-Market EnablementCreate and support targeted sales play content, such as solution briefs, pitch decks, prospecting tools, social content, and video content.Partner Marketing & EnablementCurate messaging and materials for SAP Partner programs, including solution briefs, pitch decks, and Event-in-a-Box toolkits.Market Alignment & Thought LeadershipDevelop content that aligns SAP Sales Cloud strategy with emerging business needs and long-term trends.Launch quarterly, PMM-driven release marketing programs (webinars, blogs, videos, newsletters) in collaboration with Product Management across SAP Sales Cloud, Service Cloud, Enterprise Service Management, and Foundation.Qualifications5+ years of product marketing or related experience in B2B enterprise software.Proven ability to develop messaging, strategic marketing plans, and enablement content.Experience working with digital review platforms (e.g., G2, TrustRadius, Gartner Peer Insights).Strong skills in content creation across written, visual, and video formats.Experience enabling sales and partner go-to-market activities.Excellent collaboration and communication skills with the ability to influence cross-functional teams.Data-driven approach with experience measuring and reporting marketing impact.What We OfferThe opportunity to shape the positioning and success of SAP’s modern, cloud-native CRM solutions.A dynamic and collaborative culture with exposure to senior stakeholders across marketing and product organizations.Competitive compensation and benefits package.Career growth in a global company committed to innovation and customer successBring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.For SAP employees: Only permanent roles are eligible for the , according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 113500 - 192900(CAD) CAD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount, and any actual payout amount is dependent on company and personal performance. A summary of benefits and eligibility requirements can be found by clicking this link: www.SAPNorthAmericaBenefits.com.Due to the nature of the role, which involves global interactions with SAP entities, as well as with employees and stakeholders in Canada, functional proficiency in English is required for positions based in the Quebec.AI Usage in the Recruitment ProcessFor information on the responsible use of AI in our recruitment process, please refer to our .Please note that any violation of these guidelines may result in disqualification from the hiring process.Requisition ID: 434445 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid