Brand Manager, West Coast
Ermenegildo Zegna
- Vancouver, BC
- Permanent
- Temps-plein
The core responsibilities of this position include, but are not limited to, the following:HOW YOU WILL CONTRIBUTEBusiness Development & Sales ManagementAchieve Sales Goals:
Identify opportunities and maximize the business potential for assigned doors; define action plans to ensure achievement of sales goals, engage store teams on required contribution to targets:
Translate store KPI’s into action plans for the team. Provide clear, challenging goals and hold the team accountable. Partner with sales associates to develop outreach strategies for existing and potential clients within their individual portfolios.
Be a Zegna brand and product expert. Promote the World of Zegna with all sales associates and personal shoppers. Schedule and organize regular training to increase product knowledge and styling capabilities.
Standardize best practices for selling and customer service; hold the team accountable for consistent execution.
Actively support the team on the sales floor to optimize productivity; actively coach the team to enhance individual performance.
Drive MTM business by identifying opportunities through sales associates and personal shoppers; partner with MTM Specialist to schedule seasonal trunk shows and provide support as needed.
Develop business and clienteling initiatives.
Monitor competitors' marketing and commercial activities in your market (both within and outside assigned doors).
Propose new ideas for business development.
Stay apprised of Harry Rosen programs/activities in your assigned stores and align as appropriate.
Planning & Budgeting
Provide regular feedback and insight to Merchandiser on missed opportunities, best sellers, sizing, visual opportunities, etc.
Provide input for budgeting of annual sales targets.
Customer Understanding & EngagementChampion, deliver and monitor a customer centric culture.
Develop a personal connection with each store’s top clients; develop customized strategies for growing the top spending customer segment (>$50K per year).
Leverage all local and global top client engagement opportunities to increase client spend and retention.
Partner with sales associates to leverage client insights to delight them and foster brand loyalty.
Develop "story telling" capabilities within the team to ensure the highest level of customer connection. Act as chief energy officer for the store teams in assigned doors to insure that Zegna is top of mind. Instill passion for the brand.
Team Development & Passion
People Management: Communicate information related to the Zegna brand and business goals. Nurture a positive and dynamic environment.
Talent Management & Team Spirit: Coach store teams to develop competencies and support their growth; ensure consistent and effective training program deployment.
HR Management: Identify talent within assigned doors and markets through networking and market scouting. Propose potential DSA/MTM candidates.
Brand Presentation Merchandising: Partner with Merchandiser providing effective feedback on products and collections. Partner with Merchandiser to obtain visibility on new product receipts and transfers; ensure product reaches the selling floor on a timely basis. Provide context to weekly selling reports including performance vs. competitors. VM & Impact: Partner with VM to identify and implement product placement strategies to maximize store sales. Ensure the implementation of VM guidelines, in collaboration with VM, to ensure appropriate and impactful brand image. Maintain selling floor and product presentation standards.
WHO YOU ARE:
Minimum 3-5 years prior experience in leadership roles within retail stores, hospitality, or client service industries.
Excellent interpersonal and conflict resolution skills.
Able to successfully lead people and processes, inspiring change within a dynamic environment.
Strong analytical skills
Superior attention to detail with excellent organizational skillset
Excellent verbal and written communication skills.
Strong supervisory and leadership skills.
Team Player.
Ability to manage multiple projects simultaneously in a fast-paced environment.
Ability to analyze information, identify business priorities, and problem solve.
Travel required (80%) -- Must proactively schedule monthly calendar to insure effective coverage and support of focus stores.
The hiring range for this position ranges from $120,000-$125,000 annually. The rate of pay offered will be dependent upon candidates' relevent skills and experience.