Community Engagement & Social Media Coordinator
- Bathurst, NB Toronto, ON
- Permanent
- Temps-partiel
- Serve as the primary contact for planning and implementing TSA’s community events, both internal and external, ensuring alignment with TSA’s mission, values, and brand.
- Work with the management team to identify key community, arts, and outreach events for TSA’s participation and collaboration.
- Plan and manage internal TSA events, including community workshops, artist talks, student/instructor exhibitions, open houses, holiday events and TSA student art sales.
- Plan and manage external TSA events, including Toronto Outdoor Art Fair (TOAF) and Doors Open Toronto.
- Coordinate event logistics, including staffing (staff and volunteers), Social media marketing, materials (tents, banners, postcards, signage, etc.), scheduling, and Support on-site execution of events.
- Conduct post-event evaluations to inform future planning.
- Investigate and pursue outreach opportunities to expand TSA’s presence within the Greater Toronto arts community.
- Build relationships with artists, arts organizations, local businesses, and community partners.
- Develop outreach initiatives such as poster distribution, cross-promotions, collaborations, and community ambassador programs.
- Plan and execute social media content that aligns with TSA’s brand, vision, and programming, with a primary focus on Instagram and Facebook.
- Create engaging Instagram posts, stories, and reels, highlighting studio life, classes in progress, student work (with consent), instructors, and events.
- Regularly visit classrooms during active classes to capture photo and video content in a respectful, discreet manner to not disturb ongoing class instruction.
- Assist in developing and scheduling social media campaigns for events, registration periods, workshops, and seasonal programming.
- Work with the management team to ensure consistency in tone, visuals, and messaging across all digital platforms.
- Track engagement and performance to help refine content strategies over time.
- Monitor and engage with TSA’s social media presence by responding to direct messages, comments, and tags in a timely and thoughtful manner, helping to foster an active, welcoming, and positive connection with current and prospective students.
- Be cross-trained to support Front Desk operations as needed to help keep things running smoothly and ensure a welcoming experience for students.
Workinculture