Southwestern Ontario Territory Manager
Blizza Brands
- Windsor, ON
- Permanent
- Temps-plein
- Acquire and maintain retail accounts to ensure that listing and sustained presence of the Blizza Brands Inc. product line, provide training and product knowledge sessions, and gather feedback.
- Be a brand ambassador, building awareness, leading brand education and sampling sessions with key stakeholders.
- Seek new opportunities to increase brand exposure and volume.
- Identify and grow distribution opportunities within the territory and collaborate with the sales team to ensure growth attainment
- Execute marketing initiatives and leverage them to foster consumer loyalty and sales
- Schedule and conduct in-person visits with clients and potential clients, optimizing your route for efficiency
- Participate in regular team meetings and training sessions to stay updated on product knowledge and sales techniques
- Distribution and product placement
- Unit volume and market share gains
- Meet or exceed approved route plans and call frequency requirements
- Build and maintain strong, long-lasting customer relationships by providing superior customer service and support
- Cultivate and develop relationships with key decision makers at each retail location
- Seek opportunities to promote portfolio of brands within regulatory constraints
- Develop and implement a comprehensive sales strategy to meet or exceed revenue and market share targets
- Analyze market trends and competitor activities to identify new opportunities for growth
- Manage a budget to drive volume and share growth within acceptable trade practices
- Stay informed about cannabis regulations and compliance requirements across Canada
- Support community engagement, customer-lead training, sampling initiatives, trade shows, launch events, etc.
- Utilize CRM software for daily sales management activities, ensuring accurate and timely reporting of all sales activity and client interactions (face-to-face, phone calls, and emails)
- Requires up to 80% travel
- Other duties and responsibilities may be assigned from time to time
- Oversee multi-channel inquiries and complaints by managing and responding to customer issues, questions, and feedback received through physical store visits, social media platforms, toll-free phone lines, and email.
- Track and monitor case resolution by maintaining a comprehensive system (e.g., CRM or ticketing tool) to document complaints, inquiries, and requests, ensuring all cases are tracked through resolution.
- Adhere to a 48-hour response time by providing initial responses to customer issues within an expeditious time period and following up until the issue is fully resolved.
- Coordinate cross-functional solutions by collaborating with operations, sales, quality assurance, and other relevant departments to quickly address and resolve customer or retailer concerns.
- Develop and implement Standard Operating Procedures (SOPs) to establish clear guidelines and workflows to handle complaints, inquiries, and requests consistently across all channels.
- Analyze trends and provide insights of common complaint themes or service gaps by analyzing tracked cases and recommend process improvements or training needs.
- Ensure customer satisfaction by following up with customers and retailers post-resolution to confirm satisfaction and gather feedback on the experience.
- Train and mentor support teams by providing guidance and training to frontline customer service representatives and store staff on best practices and conflict resolution techniques.
- Conduct Quality Assurance checks by periodically reviewing customer interactions (calls, emails, social media responses) to ensure messaging aligns with brand standards and maintains high customer satisfaction.
- Escalate critical issues by identifying high-priority or complex cases that require escalation and work with senior management to resolve them promptly.
- Prepare performance reports by compiling weekly or monthly reports on complaint volume, resolution rates, and response times, presenting key findings to leadership.
- Continuously improve processes by staying updated on industry best practices, tools, and technologies for customer experience management, and implement enhancements to streamline operations.