Social Media Specialist (14-month contract)
Make-A-Wish Foundation Voir toutes les offres
- Vancouver, BC
- 69.100-74.100 $ par an
- Permanent
- Temps-plein
- Meaningful opportunities to make an impact and change the lives of children with critical illnesses within your community and across Canada
- A collaborative team environment where you feel valued and inspired
- An attractive compensation package that includes group health and dental premiums which are fully covered by the Foundation
- Annual vacation starting at three weeks & additional paid leaves
- Work/life balance and flexibility
- Hybrid working environment
- Employee Wellness Program
- Corporate discounts
- Continuous learning, development and internal training opportunities
- Fun employee activities, contests, and more!
- Develop and execute comprehensive social media strategies aligned with the organization's goals and target audience.
- Manage all social media accounts, including content creation, scheduling, and community engagement, ensuring consistent messaging and branding.
- Create compelling and engaging content, including images, videos, and written copy, that resonates with supporters, donors, and wish families.
- Monitor and analyse media performance metrics to track the effectiveness of campaigns and content, making data-driven recommendations for optimization.
- Collaborate with cross-functional teams to coordinate social media, digital campaigns, events, and fundraising initiatives.
- Stay updated on social media and digital marketing industry trends and emerging platforms to identify new opportunities for reaching and engaging our audience.
- Respond to inquiries, comments, and messages across social media channels, fostering a positive and supportive online community.
- Contribute to the development of additional digital marketing campaigns, ensuring alignment with social media efforts.
- Prepare regular reports on social media key performance indicators and campaign outcomes for presentation to the management team.
- Other duties as assigned.
- Degree or Diploma in marketing, with specialized social media marketing certification(s) or an equivalent combination of education, training, and experience.
- 3+ years of experience in social media management and digital marketing, preferably in the nonprofit sector.
- Bilingual in French and English is a strong asset.
- Strong understanding of various social media platforms, algorithms, and best practices.
- Proficiency in content creation tools, graphic design software, and video editing applications.
- Excellent written and verbal communication skills, with the ability to craft compelling and impactful messaging.
- Analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Experience with Brandwatch is an asset.
- Knowledge of SEO and SEM principles is an asset.
- A clear Criminal Background Check will be required.
- Hybrid work environment: 2 days in-office, 3 days remote per week.
- Occasional work outside of traditional office hours and occasional travel for large team gatherings.
- Work under pressure at peak times of the year with tight deadlines, high volume workload, and with multiple demands, changing and overlapping priorities.
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