Digital Marketing Manager
Gestalt Communications
- Canada
- 60.000 $ par an
- Permanent
- Temps-plein
- Oversee the day-to-day management of digital marketing campaigns and track performance using various analytics tools.
- Collaborate with internal teams and clients to ensure cohesive and consistent brand messaging across all digital channels.
- Conduct market research and stay up-to-date with industry trends to identify new opportunities for growth.
- Manage and optimize client websites and landing pages to improve user experience and drive conversions.
- Create and manage email campaigns, including list management, A/B testing, and email design.
- Utilize social media platforms to engage with and grow an online community, as well as create and schedule social media content.
- Develop and execute paid search and display advertising campaigns to drive targeted traffic and leads.
- Analyze data and provide regular reports and insights to clients on campaign performance and ROI.
- Minimum of 3-5 years of experience in digital marketing, with a strong background in website optimization, email marketing, social media, and PPC advertising.
- Proven track record of developing and executing successful digital marketing strategies.
- Proficiency in Google Analytics, Google AdWords, and social media management tools.
- Strong analytical skills with the ability to use data to drive decision making.
- Excellent written and verbal communication skills.
- Strong project management skills and ability to handle multiple projects and priorities at once.
- Experience in managing a team and working collaboratively with cross-functional teams.
- Passion for staying up-to-date with industry trends and best practices in digital marketing.