
Field Marketing Specialist
- Toronto, ON
- Permanent
- Temps-plein
- Oversees and supports strategic decisions from the National and Business Area level, and local.
- Ensure the sales plan and signage is executed at site level; aligning with site level needs.
- Assist our organization with scaling to common sign types.
- Assist National and Business Area levels with planning and coordination of all printed and digital sign programming.
- Ensures operation of digital assists in stores and on forecourts.
- Local Media relations (reactive)
- Planning and implementing local public relations campaigns (grand openings, post renovation campaigns)
- Localized Social Media marketing campaign needs.
- Managing the business unit marketing / advertising budget
- Conducting, summarizing, and presenting local market research
- Management of internal communications content
- Providing content for external digital channels when needed locally (web site, social media channels)
- Social investment program management
- Crisis communication planning and preparation
- Participation in communications network / weekly communications reporting
- Media Monitoring
- Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks; or participating in professional societies.
- Contributes to team effort by accomplishing determined Financial and Key Result Area targets pursuant to Company Plan guidelines.
- Bachelor’s degree in communications, marketing, or related field preferred. Other combinations of job-related experience and education that meet the requirements may be substituted.
- Two or more years of experience working in marketing, merchandising and communication and/or related field required.
- Proven success record with media relations/PR campaigns.
- Radical curiosity of retail and the constantly changing marketplace.
- Must have well-developed verbal and written communication skills and excellent interpersonal skills.
- Excellent project management skills and ability to collaborate with other departments.
- Must be well organized and possess ability to handle multiple responsibilities under constant deadlines with a high degree of attention to detail and accuracy.
- Track record of managing third-party relationships and/or direct reports.
- Customer focus: Identifies and understands customer needs and puts them first in all activities and efforts.
- Commercial mindset: Goes the extra mile to drive the commercial success of the company.
- Creative thinker who has proficient design and organizational skills
- May require up to 50% travel.
- Retail experience is preferred.
- Sit for long periods of time.
- Operate computer keyboard and mouse for data entry.
- View computer monitor
- Hear and speak via telephone.
- Reach forward and/or overhead
- Occasionally lift up to 20 pounds
- Occasionally lift and/or carry up to 60 pounds from ground to waist level for up to 30 minutes of a workday. (I.e., to replenish fountain syrups).
- Occasionally lift and/or carry up 30 pounds from the ground to overhead up to 30 minutes a workday. (I.e., stocking/maintaining inventory levels; resets.)
- Occasionally lift and/or carry up to 40 pounds from the ground to the waist for up to 30 minutes a workday. (I.e., stocking/maintaining inventory levels; resets)
- Ability to push and pull with arms up to a force of 20 pounds. (i.e., utilizing a hand truck).
- Ability to climb a ladder to store or retrieve materials, place and/or replace signage.
- The noise level in the work environment is usually moderate at a normal range.
- The lighting will include natural light from the outside as well as fluorescent lighting throughout the work areas.
- The temperatures in the store are usually moderate to a normal range.
- The individual may occasionally be exposed to extreme temperatures while supervising store managers performing occasional work in a walk-in cooler and/or freezer.
- Work with minimum direction and periodic supervision.
- Group Insurance Program: Stay healthy and happy! Our plan provides you with the flexibility to choose coverage that best meets your needs and add optional insurance (health and dental care, long-term disability, life insurance, health spending account)
- Pension Plan: Plan for your future and retire with peace of mind with our pension plan, helping you build a secure financial future.
- Share Purchase Plan: Invest in your future and share in our success with our employee stock purchase plan, allowing you to become a shareholder of Couche-Tard/Circle K.
- Paid Time Off: Recharge and rejuvenate with paid time off, including vacation days, sick days, and personal days to help you maintain a healthy work-life balance.
- Training and Development: Grow your skills and advance your career with access to ongoing training and development opportunities, including workshops, seminars, and online courses.
- Recognition and Rewards: We celebrate our team's achievements and milestones with a range of recognition programs, rewards, and incentives to show our appreciation for your hard work and dedication.
- Mentorship Program: Take your career to new heights with our mentorship program, where seasoned professionals provide guidance, support, and valuable insights to help you reach your full potential.
- Scholarship Program: Invest in your education and future success with our scholarship program, available not only to our employees but also to their children. We're committed to supporting your lifelong learning journey and empowering you to achieve your academic and career goals.