Putting people first, every dayBDO is a firm built on a foundation of positive relationships with our people and our clients. Each day, our professionals provide exceptional service, helping clients with advice and insight they can trust. In turn, we offer an award-winning environment that fosters a with a high priority on your personal and professional growth.Your OpportunityWe are looking for a Marketing Manager, Industry to lead and execute our marketing strategy for priority industries across Canada.You will be responsible for developing and executing high impact marketing plans, managing budgets and resources, and ensuring the deadlines and results of your marketing campaigns are met. You will work closely with national leaders and internal teams to ensure business alignment and creative collaboration.Develop and execute marketing campaigns that support the industries’ strategy and growth objectivesEstablish and maintain trusted advisor relationships with industry leadership and related stakeholdersUse a proactive approach to influence and advise leadership on marketing strategy and plansLeverage market and client insights and marketing best practices to ensure initiatives are cohesive, impactful and responsive to market conditionsPlan, oversee, execute, and evaluate marketing campaigns across various channels and marketing tactics to drive full funnel outcomes for target audiencesEnsure marketing initiatives align with the brand strategy so that they build, enhance and protect the firm’s reputation and market positionCollaborate closely with the Marketing Centres of Excellence (COEs) throughout the planning, execution and reporting phasesEnsure operational excellence through alignment on best practices, budget and invoice management, and effective, tech enabled processesFoster a collaborative and inclusive work environmentHow do we define success for your role?You demonstrate BDO's core values through all aspects of your work: Integrity, Respect and CollaborationYou understand our client’s industry, challenges, and opportunities; clients describe you as positive, professional, and delivering high quality workYou identify, recommend, and are focused on effective service delivery to our clientsYou share in an inclusive and engaging work environment that develops, retains and attracts talentYou actively participate in the adoption of digital tools and strategies to drive an innovative workplaceYou grow your expertise through learning and professional developmentYour Experience and EducationUniversity Degree in related subject3-5 years of marketing experience at the manager (or equivalent) levelB2B/professional services knowledge and/or experience is an assetProven track record of building and executing successful marketing plans and campaignsProven track record of delivering on marketing KPIs and achieving full funnel results.Strong business acumen, curiosity and the ability to turn data into insights that drive strategyExcellent communication, stakeholder management, and interpersonal skillsStrong project management and digital skillsAbility to prioritize workloads and the flexibility to manage multiple tasks and deadlinesWhy BDO?Our people-first approach to talent has earned us a spot among . This recognition is a milestone we’re thrilled to add to our collection of awards for both experienced and student talent experiences.Our firm is committed to providing an environment where you can be successful in the following ways:We enable you to engage with how we change and evolve, being a key contributor to the success and growth of BDO in Canada.We help you become a better professional within our services, industries, and markets with extensive opportunities for learning and development.We support your achievement of personal goals outside of the office and making an impact on your community.Giving back adds up: Where company meets community. BDO is actively involved in our communities by supporting local charity initiatives. We support staff with local and national events where you will be given the opportunity to contribute to your community.Total rewards that matter: We pay for performance with competitive total cash compensation that recognizes and rewards your contribution. We provide flexible benefits from day one, and a market leading personal time off policy. We are committed to supporting your overall wellness beyond working hours and provide reimbursement for wellness initiatives that fit your lifestyle.Everyone counts: We believe every employee should have the opportunity to participate and succeed. Through leadership by our Diversity, Equity and Inclusion Leader, we are committed to a workplace culture of respect, inclusion, and diversity. We recognize and celebrate the valuable differences among each of us, including race, religious beliefs, physical or mental disabilities, age, place of origin, marital status, family status, gender or gender identity and sexual orientation. If you require accommodation to complete the application process, .Flexibility: All BDO personnel are expected to spend some of their time working in the office, at the client site, and virtually unless accommodations or alternative work arrangements are in place.Our model is a blended approach designed to support the flexible needs of our people, the firm and our clients. It’s about creating work experiences that meet everyone’s needs and providing flexibility to adjust when, where and how we work to meet the expectations of our role.Code of Conduct: Our sets clear standards for how we conduct business. It reflects our shared values and commitments and includes guiding principles to help us make ethical decisions and maintain trust with each other, our clients, and the public.BDO Canada may use artificial intelligence enabled tools to support certain aspects of the recruitment process. While these tools assist our teams, our use of AI does not replace human decision making, and all employment-related outcomes are made by BDO Canada personnel.More information on BDO Canada’s Privacy Policy can be found here:Ready to make your mark at BDO? Click “Apply now” to send your up-to-date resume to one of our Talent Acquisition Specialists.To explore other opportunities at BDO, check out our .
