
Business Development Manager
- Canada
- Permanent
- Temps-plein
- Build and strengthen relationships with sales representatives at broad-based (Tier 2/unmanaged) reseller accounts, identifying alignment with key end-customer opportunities.
- Act as the primary contact for unmanaged reseller engagement, ensuring consistent outreach and value-driven communication.
- Host regular meetings (virtual or in-person) to educate, enable, and support resellers with StarTech.com’s offerings.
- Monitor inbound leads and requests (e.g., TeamVAR, Volume Requests, PartnerSuccess inbox, Deal Registration) to identify opportunities and ensure timely follow-up.
- Partner with internal teams to ensure broad-based reseller engagement is coordinated, efficient, and aligned with business goals.
- Execute scalable outreach campaigns (email, phone, webinars) to grow StarTech.com’s presence with new and existing broad-based resellers.
- Proactively identify and activate white-space resellers to drive brand awareness and revenue contribution.
- Collaborate directly with top-performing reseller sales reps to deliver strategic sales messaging and increase StarTech.com adoption.
- Deliver compelling, solution-focused presentations that showcase StarTech.com’s full portfolio and value proposition to reseller teams.
- Maintain a high cadence of partner-facing activity to uncover new opportunities and accelerate channel momentum.
- Build and maintain a healthy, growing pipeline of reseller-driven opportunities, including volume deals, standards, and projects.
- Focus on increasing both opportunity volume and win rate to meet or exceed revenue targets.
- Accurately track reseller interactions, opportunity stages, and outcomes using CRM and reporting tools.
- Leverage data insights to inform follow-up strategy, prioritize accounts, and drive performance improvements.
- Champion the Customer Success team’s resources and programs to help resellers deliver value to their customers.
- Ensure resellers understand and can effectively leverage StarTech.com’s tools, training, and product support.
- Capture and share partner and customer feedback with internal teams to improve future offerings, messaging, and go-to-market strategy.
- Bachelor's degree in Business, Sales, Marketing, or a related field, or equivalent relevant work experience in sales, account management, or business development.
- 3+ years of experience in B2B sales, account management, or business development, ideally within IT, technology, or hardware sales.
- Proven track record of driving revenue growth through channel partners and direct customer engagement.
- Experience working with end customers, channel partners, and distribution networks.
- Proactive outbound sales expertise focused on acquiring new business, expanding market reach, and driving revenue growth.
- Ability to develop deep partnerships with channel partner sales representatives and align them with key end customers for maximum business potential.
- Expertise in building and managing a structured sales pipeline, leveraging CRM tools to track opportunities, measure performance, and optimize conversion rates.
- Skilled in identifying and securing new accounts through cold calling, multi-channel outreach, and strategic networking efforts.
- Strong ability to persuade, negotiate, and close high-impact deals with sales reps, partners, and end customers.
- Comprehensive Benefit Plan and 401K Matching
- Competitive Vacation Policy
- Fitness Subsidy
- Training and Development Program
- Paid Charity Day and Regular Company Fun Events
- StarTech.com Product Discount
- Bonus Plan