CX Specification Specialist (AEM)

• Manage and execute email marketing automations to enhance customer journeys, such as Welcome Journeys, day-to-day customer journeys, and other tailored engagement touchpoints.
• Utilize Adobe Experience Manager and Adobe Campaign Manager to design and deploy marketing initiatives aligned with the Brand Team's strategy.
• Partner with the Brand Team to ensure marketing strategies are translated effectively into actionable deliverables.
• Work closely with the Adobe Specialist to build out segmentation and personalization layers for campaigns.
• Maintain high levels of accuracy and attention to detail in campaign programming and execution.
• Focus on key deliverables during the critical September to December period.
• Collaborate with multiple stakeholders across departments while managing relationships and deliverables efficiently.
• Use WorkFront to manage workflows and maintain oversight on project timelines.

• 3-5+ years of experience in patient marketing, database marketing, CRM, marketing automation, account management, project management, or similar roles.
• Proficient in Adobe Experience Manager (AEM) and Adobe Campaign Manager.
• Experience with project management tools such as WorkFront; familiarity with digital content workflows and supply chain management is a plus.
• Bachelor's degree preferred in a relevant field (e.g., marketing, digital communication, or business).
• Advanced degrees or certifications in project management or digital marketing are a plus.
• Highly detail-oriented and organized.
• Proven ability to manage multiple stakeholders and projects without being overwhelmed.
• Strong verbal and written communication skills.
• Capable of leading meetings and aligning cross-functional teams with a shared goal.

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